Trends

Our Digital Marketing Trends offer essential insights for brands seeking online growth and strategy innovation. Explore emerging techniques, strategies, and updates shaping the future of advertising, web promotion, and digital engagement this year.

Man Sitting at Unique Wood Furniture Working on a Laptop

Remote Working Tips

Take it from a Digital Marketing Company that has been successfully working remotely for the past 12 years, here are some of our top tips that have helped our team stay connected and productive. 1. Work station Now, there is a debate between working from bed and working from a desk and all we can […]

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6 Reasons to Choose a Small Digital Agency

Chances are, you already know that your company needs a digital presence, and you’ve realised that looking into Agencies for Digital Marketing is the best way to go. But contrary to popular opinion, bigger isn’t always better. While there is no right or wrong size for a digital agency, there are so many great benefits […]

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Hands Typing on Laptop with Google Responsive Ads Search Bar and Coffee in the Background

Expanded Text Ads Are Out, Responsive Search Ads Are In

Responsive search ads will soon be the new default in Google ads. So, what does this mean for advertisers and Google Ads moving forward? If you are currently using Expanded Text Ads (ETAs) as part of your Google Ads strategy, then you will continue to be able to run these ads. However, from July 2022, […]

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Smartphone Demonstrating Voice Search Option

What is Voice Search Optimisation and Why is it Important?

Ever heard of voice search optimisation? Neither had I until I was tasked to research a topic of interest and write this microblog. Every month I try to learn something new and came across voice optimisation during some light SEO reading earlier this year. Voice Search Optimization, or voice SEO, is the optimisation of content […]

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How TikTok is Changing the Way We Market

These days, it feels like everything from world news, fashion, music, buying habits, mental health discussions and comedy skits are being shared on the dreaded “clock-app” and despite my initial apprehension to download TikTok, I must admit that the platform has very quickly become one of my favourite ways to consume content, and my reason? […]

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Coloured Pencils Surrounding a Cut Out of a Head with Mental Heath Issues Printed in a Sketch of a Brain

6 Ways to Improve Mental Health in the Workplace 

Your mental health is everything – prioritise it. Make the time like your life depends on it, because it does.” – Mel Robbins  It’s a new era for mental health in the workplace, and boy is it about time! What once was a very hush-hush, stigmatised topic is now starting to receive the limelight it […]

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Newsroom Background and Desk with Cellphone Surrounded by Social Media Icons

Has Social Media Changed The Way We Consume News?

Updated: 07 January 2026 You may have heard the news: smartphones are in, newspapers are out! According to the latest statistics, social media has become more than just reading your aunt’s latest Facebook posts and liking your influencer’s favourite Ibiza pics. It’s now become the main source for the internet’s breaking news. With more than […]

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Cyber Security Logo in a Line Sphere Above a Laptop

WordPress Core Vulnerabilities: What You Need to Know

Earlier this month, WordPress released a security statement to announce it has pushed out an automatic update on version 5.8.2 to patch (which is dev lingo for ‘fix’) severe vulnerabilities in WordPress websites . These flaws were announced  by the WordPress development team itself and can impact all WordPress websites, so it is important to […]

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Woman using a laptop for digital marketing

7 Post-Pandemic Digital Trends 

Although we were already on the cusp of a digital transformation, COVID-19 simply accelerated the process. This year-long (and counting) pandemic has led to a drastic change in customer behaviour that is here to stay, which means businesses need to adapt to the new normal in order to thrive. So, what’s next? We take a […]

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Gentleman seen in a black and white styled image using multiple old fashion telephones

4 Reasons to Switch to a Cloud Based Switchboard (PBX) 

As a digital marketing agency, we receive multiple calls daily, which is one of the reasons we look to future proof our business telecoms with a cloud based PBX. Buying and maintaining a traditional switchboard or PBX service is an expensive exercise, and these costs can increase significantly when you include the wiring, equipment, proprietary phones and installation fees.
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