Your source of SEO Marketing Tips, Trends, Thoughts, News & Information for businesses and companies looking to learn about Search Engine Optimisation and what to expect.
Once upon a time, all roads led to Google. There wasn’t a product or brunch spot you couldn't find without typing the right keywords into the search bar.Looking for the best five-star restaurants in Johannesburg? Just Google it! Trying to find an affordable arts and...
When was the last time you searched for a product or service on the second page of Google? Probably never, right?Let’s say you’ve typed 'garden services Cape Town' into Google. Chances are, you’ll click on one of the top results on the first page. The...
In order for your content to rank, you need links. External links help search engines find your posts and pages, while internal links tell Google which pages are important on your website. Here’s why it’s important: What is external linking? An external link is a hyperlink or...
When it comes to email marketing, timing is everything. No matter the size of your business, this form of marketing can be a wonderful, cost-effective way to increase brand awareness and generate leads.Unfortunately, there is no one size fits all when it comes to email...
The meta title and descriptions of your web page are one of many key ingredients needed to ensure your SEO is in tip-top shape.Here’s why you should be giving your website's metadata some TLC:What are titles and meta descriptions:Checking out the meta title and description...
There’s no denying it: online reviews matter. Not only do they improve your local SEO ranking on Google, but more importantly, they impact real business outcomes and the decisions that potential customers make.We’ll let the numbers do the talking…90% of customers read reviews before...
If you’ve been scouring the internet in search of the perfect SEO Agency, you’ve probably come across buzzwords such as “Best” or “No.1.” However, SEO is about more than just being the best; it’s about creating meaningful connections with your audience, delivering valuable content, and...
When it comes to SEO, everyone wants to rank on the first page of Google, but I don’t think much consideration is given to the sort of search term or keyword you would like to rank for, or what action will take place based on...
We all understand and know the importance of having a professionally designed website for your business, but often, we see businesses fall into the trap of forgetting that much like your car, your website requires regular maintenance.WordPress receives regular updates, sometimes multiple times per month,...
Ever heard of voice search optimisation? Neither had I until I was tasked to research a topic of interest and write this microblog. Every month I try to learn something new and came across voice optimisation during some light SEO reading earlier this year.Voice Search...