When it comes to SEO, everyone wants to rank on the first page of Google, but I don’t think much consideration is given to the sort of search term or keyword you would like to rank for, or what action will take place based on...
Take it from a Digital Marketing Company that has been successfully working remotely for the past 12 years, here are some of our top tips that have helped our team stay connected and productive.1. Work station Now, there is a debate between working from bed and...
Websites use many different fonts in their design, each one providing a distinct visual effect for users to experience, so they’re very important for your website design strategy overall and will influence how people perceive your content.Fonts seek to create a greater meaning and by...
Chances are, you already know that your company needs a digital presence, and you've realised that looking into Agencies for Digital Marketing is the best way to go. But contrary to popular opinion, bigger isn’t always better. While there is no right or wrong size...
Responsive search ads will soon be the new default in Google ads. So, what does this mean for advertisers and Google Ads moving forward?If you are currently using Expanded Text Ads (ETAs) as part of your Google Ads strategy, then you will continue to be...
Did you know that only 3% of potential customers will convert when visiting your website? Remarketing is a great way to help your business stand out from your competitors and can be the deciding factor between whether a customer hits the purchase button or not.So...
We all understand and know the importance of having a professionally designed website for your business, but often, we see businesses fall into the trap of forgetting that much like your car, your website requires regular maintenance.WordPress receives regular updates, sometimes multiple times per month,...
Chances are, you get a ton of emails in your inbox every single day. In fact, 205 billion emails are sent out daily. Due to lack of time or interest, not every single message is going to get read. This means brands have just seconds...
Ever heard of voice search optimisation? Neither had I until I was tasked to research a topic of interest and write this microblog. Every month I try to learn something new and came across voice optimisation during some light SEO reading earlier this year.Voice Search...
Paid social media advertising is an incredibly powerful tool to have in your digital marketing strategy, but with so many different platforms and audiences on each, how do you choose the best one for your business’s needs? It can be overwhelming! Here’s a simplified breakdown...